The Art of Lifelong Customers by Mihaela Akers
About the Book: We’ve been conditioned to treat strangers better than customers and to endlessly chase what we don’t have. But the key to a highly profitable and fulfilling business is acknowledging and appreciating what we already have—in particular, our existing customers. Products are replicable, but the way you make people feel can never be… Read More The Art of Lifelong Customers by Mihaela Akers